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Music in Marketing & Brand Strategy
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How to Choose Music for New Product Videos
David IrokoJun 24, 2026

How to Choose Music for New Product Videos

Discover how to choose licensed music for new product videos. Learn how soundtrack, tempo, sound effects, and clear commercial-use rights can elevate product launches across ads, social media, websites, and retail.

Music in Marketing & Brand Strategy

Recent blog posts

Music for Wellness Brands: Create Healing Soundscapes
Karolina TokarzJun 18, 2026

Music for Wellness Brands: Create Healing Soundscapes

Discover how curated, licensed music helps wellness brands create calming soundscapes, strengthen brand identity, and deliver more restorative experiences across spaces, apps, and content.

Music in Marketing & Brand Strategy
How to Use Legal Music for Social Media Videos Without Issues
Karolina TokarzJun 17, 2026

How to Use Legal Music for Social Media Videos Without Issues

Learn how to use legal music for social media videos, avoid copyright issues, and choose licensed tracks for organic posts, paid ads, and brand campaigns.

Music in Marketing & Brand Strategy
Guides
What is Direct Music Licensing (DML) and Why It's the Future of Music Licensing
Michał KornackiApr 13, 2026

What is Direct Music Licensing (DML) and Why It's the Future of Music Licensing

Discover how Direct Music Licensing (DML) is revolutionizing music licensing for brands and creators. Learn how Closer Music delivers secure, fast, and scalable licensing solutions with full rights and premium-quality tracks.

Guides

Exclusive content

Music recommendation by our artist producers and composers

We recommend you to listen to the following music to get inspired and create your own music.

How to Create the Perfect In-Store Experience with Music: Strategy, Psychology, and Branding

How to Create the Perfect In-Store Experience with Music: Strategy, Psychology, and Branding

Discover how curated in-store music strategies enhance retail experiences, influence customer behavior, and reinforce brand identity with Closer Music.

Music in Marketing & Brand Strategy
Copyright in Music: Piracy, AI, and Legal Access Challenges

Copyright in Music: Piracy, AI, and Legal Access Challenges

Learn how Closer Music helps fight piracy, ensures fair compensation for artists, and promotes ethical music licensing across platforms and regions.

Guides
The Future of Music: How Artificial Intelligence is Shaping Sound Production

The Future of Music: How Artificial Intelligence is Shaping Sound Production

Discover how AI is transforming music production - from composing and mastering to personalized sound. Explore the future of music powered by artificial intelligence.

Music Trends & Forecasts

Recommended playlists

Fresh new, daily content from Closer Music

Further reading

Music and Fashion: How Music Trends Influence Style
David IrokoOct 10, 2024

Music and Fashion: How Music Trends Influence Style

Discover how music trends influence fashion across decades - and how Closer Music helps brands connect sound with style to shape modern identities.

Culture, Fashion & Lifestyle
The Power of Music in Social Media: Why Every Campaign Needs a Soundtrack
David IrokoDec 4, 2022

The Power of Music in Social Media: Why Every Campaign Needs a Soundtrack

Discover why every social media campaign needs music. Learn how sound boosts engagement, shares, and emotional impact - and how Closer Music can help.

Music Trends & Forecasts
How Music Enhances Brand Loyalty: A Case Study on Iconic Jingles
Bartosz JankowskiDec 4, 2022

How Music Enhances Brand Loyalty: A Case Study on Iconic Jingles

Discover how iconic jingles like “I’m Lovin’ It” and Intel’s chime use sonic branding to drive brand loyalty, emotional connection, and long-term recognition.

Music Trends & Forecasts

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